Unlike previous generations, millennial buyers are a more discerning audience, who are conscious of the ingredients they use and aware of the potential ill-effects of chemical-laden products.
From turning to organic makeup and skincare products to promoting the natural look with minimum makeup, millennials’ skincare habits certainly take beauty to a whole new level.
We provide tips on how to take the best care of your skin – millennial approved.
Strive towards a natural look.
The less obvious the makeup, the better.
Trade-in the heavy full coverage foundations for lightweight formulas that allow the skin to breathe. The natural look (aka I woke up like this) is the best way to show the world that you are flawless! All you need is for the small imperfections to be covered, your complexion smooth and your face glowing in order to #BeGoals!
Quality is important.
The quality of your skincare products is one of the most important steps you can take for your skin’s health. Replace the generic products (many of which contain silicone, parabens, and sulfates) with ingredients that truly nourish and replenish your skin as they cleanse.
Sunscreen is not optional.
Exposure to sunlight can be the most harmful and often leads to melanoma.
Sunscreen should be used year-round to keep the skin healthy. It protects you from UV Rays: The depletion of the ozone layer has increased our risk of sun damage from harmful UV rays. Sunscreen blocks these rays, greatly reducing the likelihood of sunburn. By applying sunscreen each day, you cut your risk of contracting skin cancers in half.
When your skin is dry all the time, it makes your skin more prone to developing wrinkles. Using a moisturising cleanser can act as a protective barrier for the skin.
Applying a Retinol-based moisturiser at least once a day will help promote the growth of new skin cells, brightening and tightening your skin. To keep your skin plump and hydrated, you should also drink plenty of water. Healthy skin is moisturised skin.
Exfoliation is a great method because it gets rid of dead skin cells, which reveals the layer of skin underneath, improving the overall appearance of your complexion. Therefore, after exfoliating, your skin has a healthy, radiant glow.
For best results, exfoliate at night. While you sleep, your skin is in renewal mode and removing dead skin before bedtime enhances the skin’s function.
Use nature to nurture
The use of natural and organic beauty products is one of the best ways to be mindful of your health and overall well-being.
Organic skincare products are made with ingredients that meet the same standards as organic food. They tend to not have any harmful chemicals and as a result, are better for your skin in the long run. Many conventional skincare products contain endocrine-disrupting chemicals such as phthalates, sodium lauryl sulfate, and parabens, which can harm your skin.
Not only is it better for your own health, but for the environment as well.
All in all, millennials are making an effort in taking good care of their skin. The days of falling asleep in makeup or picking a product because it is the cheapest option are over. It’s time to make these skincare steps a staple in your self-care guidebook.
If you haven’t already put a skincare regimen into place, now is the perfect time to start.